Telkom’s BCX, Openserve award Avatar B2B PR account

Telkom has awarded Avatar Agency its public relations account across the BCX and Openserve brands. The account will be serviced by Avatar PR, the public relations agency within the Avatar Agency Group.

“We were looking for a highly creative agency to partner with us, one that can efficiently use powerful storytelling and help us build a targeted strategy to reach our B2B audience,” says Mooketsi Mocumi, Executive Group Communications at Telkom South Africa.

“The partnership with BCX and Openserve really enables us to showcase the strength of our different businesses within the Group, says Zibusiso Mkhwanazi, Avatar Agency Group CEO. “We are bringing together a suite of experts for this work to ensure the correct mix of skills that will help businesses stay resilient in challenging operating conditions. We look forward to pushing the boundaries and implementing opportunities that will increase the two brand’s Share of Voice.”

Original article: Telkom’s BCX, Openserve award Avatar B2B PR account

More coverage of this appointment from Bizcommunity and The Media Online