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By avatar Thought

05 Sep: What is Content Marketing? Interview with Zibusiso Mkhwanazi – Part 2

What is all the fuss around Content Marketing? AVATAR CEO Zibusiso Mkhwanazi recently sat down with Media Personality Jeremy Maggs to talk Content Marketing in a very insightful interview. A…

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By avatar Thought

25 Mar: How not to do guest blogging for SEO

After recent comments by Matt Cutts, many SEO and content marketing professionals are rethinking their strategies when it comes to guest blogging as a method of link building. I cannot…

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25 Feb: 5 Tips To Get Your Magnetic Content Marketing Strategy Noticed

Content marketing. Content strategy. Magnetic content. These are all buzzwords that are being thrown around. But, what impact does social media have when it comes to seeding your content and…

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By avatar Thought

17 Jan: Top 5 Business Directories in South Africa

There are several online business directories in South Africa offering listings and all types of services related to online advertising. Like international business directories, they differ in the traffic rank and page…

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By avatar Thought

18 Sep: Link Building vs. Content Marketing

Content marketing is the new way of link building if not the new link building by itself. That’s the popular notion shared among SEOs and digital marketing experts worldwide. But…

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By avatar Thought

16 Sep: AVATAR Social Media Report – 13 September

“Social networks aren’t about Web sites. They’re about experiences.” Listen to the latest Social Media Report as it was broadcasted on Kaya Fm on Friday the 13th of September. We…

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By avatar Thought

11 Sep: State of Marketing – August 2013

A snap shot of the state of marketing for the month of August. We look at social media, mobile, search engine optimization and the industry globally and in South Africa….

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09 Sep: AVATAR Social Media Report – 6 September

“Twitter is not just a Web site and not micro-blogging, it is an entirely different medium … The way in which information travels on Twitter — the shape of it…

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By avatar Thought

04 Sep: AVATAR Social Media Report – 30 August

In the week, ranging from Monday 26 August to Friday 30 August, the following conversations were the most popular and trending on the social media platforms as broadcasted by Kaya…

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By avatar Thought

03 Sep: The digital marketing agency is dead, long live the digital marketing agency

Rapidly changing technology means that engaging with people has become increasingly complex. The explosion of the search, social media and the vast amounts of data around consumers has left some…

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